Strategic Planning Overview
Strategic plans are developed by organizations to help them to step back from regular day-to-day operations and think about the future. The planning process usually involves setting goals for the organization, defining objectives, and identifying tactics to reach the objectives. The goals help guide the organization and those it serves to understand where efforts and resources should be focused. Objectives are more specific than goals. They are measurable action steps to be accomplished. They are carried out by identifying specific short-term tactics or tasks to be done.
The City of Bowie’s Strategic Plan was formulated with the help of a consultant who specializes in working with local governments. The first step in the process was to get input from various stakeholders and included discussions with Councilmembers, staff, and most importantly from City residents. Residents participated in two community listening sessions and also shared their thoughts through an online survey. The themes that emerged in these sessions were discussed by Council and were used to formulate the plan that was adopted by the City Council at a public meeting in late June 2016.
Strategic Planning for Bowie vs. Sustainability Planning
The City also adopted a Sustainability Plan to ensure that it moves forward in an environmentally responsible, economically fair manner.
A community meeting was held to solicit input on that process. The sustainability plan and the strategic plan are two separate documents and were developed in separate processes; however they are complementary and both provide guidance on the City's priorities.
To learn more about sustainability or the development of the City of Bowie Sustainability Plan, please contact Ashleigh Diaz, Sustainability Manager at 301-809-3044 or email email@example.com.